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  5. Template: LinkedIn Growth Calendar

Template: LinkedIn Growth Calendar

November 9, 2025•4 min read

Template: LinkedIn Growth Calendar

A LinkedIn Growth Calendar is your weekly operating system for consistent content, engagement, and learning.
It turns “post more” into a structured rhythm — so your growth compounds naturally instead of burning out your creativity.

Here’s a plug-and-play calendar you can adapt for yourself, your brand, or your team.

🗓 Weekly Structure

Day

Focus

Post Type

Goal

Monday

Mindset & Motivation

Story or Reflection

Inspire action and start the week strong

Tuesday

Education & Frameworks

How-To or Step-by-Step Post

Deliver value and build authority

Wednesday

Conversation & Reach

Contrarian Take or Question

Spark engagement and new followers

Thursday

Proof & Credibility

Case Study or Data Post

Build trust through results

Friday

Transparency & Recap

Week-in-Review

Close the loop and humanize your journey

Weekend

Community & Exploration

Poll or Personal Insight

Connect casually and expand network

🧠 Daily Posting Prompts

Monday: Story or Lesson

  • “Last week I learned that…”

  • “I almost gave up on…”

  • “Here’s what pressure taught me about leadership.”

Tuesday: Framework or Playbook

  • “The 3-step system I use to [result]…”

  • “If I had to start from scratch today, I’d do this…”

  • “Here’s how I doubled engagement using structure, not luck.”

Wednesday: Contrarian or Question

  • “Everyone says [common belief]. But here’s what actually works.”

  • “What’s one thing you’d tell your 2020 self about growth?”

  • “Why most people overthink content — and what to do instead.”

Thursday: Case Study or Results

  • “We tested [strategy] for 30 days — here’s what happened.”

  • “Before vs after using [system/tool].”

  • “How one small tweak improved performance by [X]%.”

Friday: Reflection or Recap

  • “This week: ✅ [Win] 💡 [Lesson] 🚀 [Next focus].”

  • “5 things I learned this week building [project].”

  • “Progress log — small steps add up faster than big goals.”

Weekend: Connection or Curiosity

  • “What’s one skill you’re learning right now?”

  • “Here’s what I’m reading / testing / thinking about lately.”

  • “Not business-related — but this taught me something important about people.”

📈 Weekly Growth Tasks

Category

Task

Purpose

Content

Write or queue 3–5 posts ahead

Reduce daily pressure

Engagement

Comment on 10 high-signal posts

Grow visibility and relationships

Outreach

DM 3 creators or prospects

Expand network

Learning

Review analytics every Friday

Improve your next week’s focus

System

Add 5 new ideas to your capture system

Keep creativity flowing

With Growth Terminal:

  • AI drafts your posts from saved ideas.

  • Smart Scheduler posts at your audience’s peak engagement time.

  • Analytics summarize top-performing topics by week.

  • It even generates next week’s plan based on what worked.

📊 Monthly Theme Planning

Use monthly content themes to stay consistent without repeating yourself.

Month

Theme

Focus Area

January

Systems & Planning

Frameworks, goal-setting, productivity

February

Storytelling

Founder stories, team wins, brand lessons

March

Visibility

Content systems, personal branding

April

Growth Loops

Analytics, experimentation, engagement tactics

May

Creativity

Idea capture, tone, writing craft

June

Authenticity

Vulnerability, reflection, leadership

…

…

Rotate themes for freshness

Tip: Each month, audit your best-performing posts with AI and use them to set the next month’s theme.

🧩 Calendar Summary

  1. Plan – Set 1 weekly goal (reach, engagement, conversions).

  2. Post – Follow the 6-day rhythm (Mon–Sat).

  3. Engage – Spend 15 minutes daily replying to comments and engaging with peers.

  4. Learn – Review analytics every Friday.

  5. Evolve – Feed insights into next week’s content using Growth Terminal’s feedback loop.

Final Thoughts

Growth on LinkedIn isn’t about posting more — it’s about posting with rhythm.
When you follow a weekly structure, capture ideas daily, and iterate weekly, you build momentum that compounds over months.

Traditional schedulers keep you consistent.
Growth Terminal keeps you intelligent — automatically learning what works and helping you evolve your calendar for continuous improvement.

Use this calendar for 90 days straight, and you won’t just grow followers — you’ll grow predictable influence.

Join Growth Terminal →