Template: LinkedIn Growth Calendar
Template: LinkedIn Growth Calendar
A LinkedIn Growth Calendar is your weekly operating system for consistent content, engagement, and learning.
It turns “post more” into a structured rhythm — so your growth compounds naturally instead of burning out your creativity.
Here’s a plug-and-play calendar you can adapt for yourself, your brand, or your team.
🗓 Weekly Structure
Day | Focus | Post Type | Goal |
|---|---|---|---|
Monday | Mindset & Motivation | Story or Reflection | Inspire action and start the week strong |
Tuesday | Education & Frameworks | How-To or Step-by-Step Post | Deliver value and build authority |
Wednesday | Conversation & Reach | Contrarian Take or Question | Spark engagement and new followers |
Thursday | Proof & Credibility | Case Study or Data Post | Build trust through results |
Friday | Transparency & Recap | Week-in-Review | Close the loop and humanize your journey |
Weekend | Community & Exploration | Poll or Personal Insight | Connect casually and expand network |
🧠 Daily Posting Prompts
Monday: Story or Lesson
“Last week I learned that…”
“I almost gave up on…”
“Here’s what pressure taught me about leadership.”
Tuesday: Framework or Playbook
“The 3-step system I use to [result]…”
“If I had to start from scratch today, I’d do this…”
“Here’s how I doubled engagement using structure, not luck.”
Wednesday: Contrarian or Question
“Everyone says [common belief]. But here’s what actually works.”
“What’s one thing you’d tell your 2020 self about growth?”
“Why most people overthink content — and what to do instead.”
Thursday: Case Study or Results
“We tested [strategy] for 30 days — here’s what happened.”
“Before vs after using [system/tool].”
“How one small tweak improved performance by [X]%.”
Friday: Reflection or Recap
“This week: ✅ [Win] 💡 [Lesson] 🚀 [Next focus].”
“5 things I learned this week building [project].”
“Progress log — small steps add up faster than big goals.”
Weekend: Connection or Curiosity
“What’s one skill you’re learning right now?”
“Here’s what I’m reading / testing / thinking about lately.”
“Not business-related — but this taught me something important about people.”
📈 Weekly Growth Tasks
Category | Task | Purpose |
|---|---|---|
Content | Write or queue 3–5 posts ahead | Reduce daily pressure |
Engagement | Comment on 10 high-signal posts | Grow visibility and relationships |
Outreach | DM 3 creators or prospects | Expand network |
Learning | Review analytics every Friday | Improve your next week’s focus |
System | Add 5 new ideas to your capture system | Keep creativity flowing |
With Growth Terminal:
AI drafts your posts from saved ideas.
Smart Scheduler posts at your audience’s peak engagement time.
Analytics summarize top-performing topics by week.
It even generates next week’s plan based on what worked.
📊 Monthly Theme Planning
Use monthly content themes to stay consistent without repeating yourself.
Month | Theme | Focus Area |
|---|---|---|
January | Systems & Planning | Frameworks, goal-setting, productivity |
February | Storytelling | Founder stories, team wins, brand lessons |
March | Visibility | Content systems, personal branding |
April | Growth Loops | Analytics, experimentation, engagement tactics |
May | Creativity | Idea capture, tone, writing craft |
June | Authenticity | Vulnerability, reflection, leadership |
… | … | Rotate themes for freshness |
Tip: Each month, audit your best-performing posts with AI and use them to set the next month’s theme.
🧩 Calendar Summary
Plan – Set 1 weekly goal (reach, engagement, conversions).
Post – Follow the 6-day rhythm (Mon–Sat).
Engage – Spend 15 minutes daily replying to comments and engaging with peers.
Learn – Review analytics every Friday.
Evolve – Feed insights into next week’s content using Growth Terminal’s feedback loop.
Final Thoughts
Growth on LinkedIn isn’t about posting more — it’s about posting with rhythm.
When you follow a weekly structure, capture ideas daily, and iterate weekly, you build momentum that compounds over months.
Traditional schedulers keep you consistent.
Growth Terminal keeps you intelligent — automatically learning what works and helping you evolve your calendar for continuous improvement.
Use this calendar for 90 days straight, and you won’t just grow followers — you’ll grow predictable influence.